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Amazon

Amazon is an American multinational technology brand that focuses on e-commerce, cloud computing, digital streaming and more. Its products include, Amazon Prime, Amazon Video, Amazon Web Services, Amazon music, Amazon-owned Twitch, and many more.

As an advertising force, its rich base of first-party shopping data is seeing it sneak up on the supremacy of the Google-Meta duopoly. Could we see Amazon, and other new players, capture market share from the leading duo?

Post Malone and playing cards

17 Jan 2024

1 min read
Ad of the Day: Post Malone and Dua Lipa front Amazon’s ‘It’s on Prime’ billboards
OOH
A paper chain of people, representing 2024 affiliate marketing

15 Jan 2024

7 min read
Affiliate marketing: Top 7 must-know trends for 2024
Open Mic
Jeremy Allen White

10 Jan 2024

8 min read
Best Ads of the Week: Whataburger’s wings debut & Jeremy Allen White’s skimpy CK shoot
Ads of the Week
Husband and wife in the kitchen making coffee

03 Jan 2024

2 min read
Amazon explores new beginnings in latest global campaign for Prime
Amazon
Dove - 01

27 Dec 2023

7 min read
Here are The Drum’s most-viewed Ads of the Day from 2023
Dove
morrissons' campaign

05 Dec 2023

4 min read
UK ads break System1’s records in November
System1
Amazon's 'Joyride' ad, complete with an additional Turkey

15 Nov 2023

6 min read
Amazon’s ‘Joyride’ is no Christmas turkey – it’s one of the world’s most effective...
Opinion
Amazon packages on a table
Premium Item

17 Oct 2023

4 min read
GroupM deal with Amazon to use influencer content in ads sees 300% uptick in CTRs
Influencer marketing
Amazon

12 Oct 2023

2 min read
Amazon’s grocery brand aims to bring a smile with first-ever campaign
Amazon

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