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Open Mic

Open Mic is a self-publishing platform that allows companies to distribute in-depth thought leadership to The Drum's 1.5 million monthly readers. Here you'll find industry-leading insights, covering anything from current marketing trends, to overcoming crucial challenges in today's - and tomorrow's - world. Whether you're looking to hone your social media strategy, source first-party data in the age of privacy, or decipher vague industry jargon, we have the content for you.

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16 Apr 2024

6 min read
4 expert tips for using generative AI to maximize native ad effectiveness

03 Apr 2024

8 min read
Sustainability: New regulations can help marketers move forward on climate

04 Apr 2024

8 min read
Recipe for success: How to boost QSR sales with OOH

05 Apr 2024

4 min read
Influencer marketing: why success relies on integration with your overall marketing mix

02 Apr 2024

5 min read
Decoding databases: Navigating the choice between proprietary and third-party solutions

28 Mar 2024

9 min read
7 graphic design trends: Which one will boost your communication in 2024?

26 Mar 2024

7 min read
4 tips on how to market mobile games in the privacy-first era

27 Mar 2024

6 min read
Playing the aces: Using OOH to help your brand grow in 2024

02 Apr 2024

5 min read
Connected TV: Content is still King, but discoverability is Queen, says recent research

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