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Google

Google, the search and advertising giant owned by Alphabet also comprises Google Analytics, Google Maps, Google News, Google Fiber, Google Chrome, and more.

As part of a digital advertising duopoly with Facebook is looking to maintain its market surpremacy in the face of regulatory and anti-competition threats.

A clock, sat on a wooden stool

19 Feb 2024

5 min read
Mark your calendars: 3 data deadlines in 2024 for marketing effectiveness
The Drum Network
Google logo

15 Feb 2024

8 min read
Google claps back at IAB criticism of Privacy Sandbox, but adtech leaders remain skeptical
Google
Google's logo on a wall of an office building, up close

12 Feb 2024

7 min read
Areas of influence: How Google uses co-creation to ‘permeate mainstream culture’
The Drum Network
Google Gemini

09 Feb 2024

8 min read
Weekly AI recap: Google Bard becomes Gemini and Meta ramps up AI labeling efforts
AI
"Field of Fake"

08 Feb 2024

7 min read
Will Super Bowl LVIII be a breakout moment for AI-powered marketing?
Super Bowl
Betty White with a Snickers

07 Feb 2024

9 min read
Are these the 10 best Super Bowl ads ever? Creative directors share all-time favorites
Super Bowl
Apple stock price on mobile phone screen

02 Feb 2024

13 min read
Meta, Google, Apple, Microsoft & Amazon’s strong quarterly results signal advertising bo...
Tech
Re-imagined tube map on the side of a station entrance

01 Feb 2024

1 min read
Samsung reimagines TfL tube map to promote Google’s Circle Search on the Galaxy S24
Transport for London (TFL)
A cookie shaped like pacman eating crumbs, representing a threat to advertisers when the cookie crumbles in 2024

29 Jan 2024

4 min read
The cookie end is nigh — here are the top 3 strategies for advertisers to survive
Open Mic

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Marketing Agencies Creative Media Sustainability Technology Awards Case Studies Predictions 2024