Danielle Long

Acting APAC Editor

The Drum

Danielle Long is Acting APAC Editor for The Drum. Based in Sydney, Danielle has 20 years' experience as a marketing journalist and has previously held senior roles at titles including Campaign, New Media Age and AdNews Australia.

SCMP

How South China Morning Post is helping brands re-engage with Hong Kong
Income Insurance

Income Insurance horror film reveals the nightmare of inadequate travel insurance
Australia

Gambling advertising during sporting events under threat in Australia

Alibaba logo

Alibaba bets on AI with plans to spin off Cloud business as separate company
Budweiser Beats India

Adrenaline is out and passion is in as Budweiser targets India's energy drink market
Thai ad

Thai Bank Krungsri promotes the power of saving time in surreal campaign
Johnnie Walker Vice Media

Walk Beyond: Johnnie Walker reboots its iconic tagline to engage with Southeast Asia
BaoXing Council

Taiwan's New Taipei City uses AI and God to fight litter
person looking at their phone

As privacy laws tighten, can APAC marketers balance privacy and personalization?

Bowel Cancer Australia

Miriam Margolyes urges Aussies to ‘give a shit’ about bowel cancer
Pizza Hut

Pizza Hut Malaysia to focus on gaming after campaign serves up 14% sales increase
Infiniti Moonbow immersive exhibition

Infiniti combines design and astral data for immersive brand experience
Karen Nelson-Field, Amplified Intelligence Founder & CEO

Amplified Intelligence eyes APAC growth as attention economy ramps up

Budget Direct Australia brings back Sarge

A dodgy Mother's Day bath bomb stars in latest Budget Direct spot

RMHC Hong Kong

Ronald McDonald House Charities launch powerful film to raise awareness in Hong Kong
Edith Cowan University celebrates creativity in new campaign

Edith Cowan University celebrates creativity, innovation and uniqueness in brand campaign
Dolly Dream launches powerful anti-bullying campaign

Powerful anti-bullying campaign urges young people to ‘speak, even if your voice shakes�...
Cathay keepsakes campaign

Cathay encourages Hong Kongers to 'get moving' in quirky campaign
Roast on how and why marketers should future proof their data ahead of changes to cookies.

Australian marketers are ‘dangerously unprepared’ for looming data and privacy changes
Tooheys new

Tooheys brings back its iconic 80s advertising jingle