Secret sauce behind world’s best marketing revealed in The Drum Awards Annual Review
What made the likes of Kraft Heinz, Sony PlayStation and Ikea so creatively successful this year? And what does it take to become one of the globally acclaimed agencies behind these brands’ successes? Find out in The Drum Awards 2023 Annual Review.
The Drum Awards Review delves into the big winners of 2023
This year, more than 1,600 companies submitted almost 5,000 entries across 18 competitions to compete in The Drum Awards Festival. Work came in from more than 50 countries, and our juries required more than 1,000 of the most successful marketers from every continent to review and select the winners.
In the face of such fierce competition, what does it take to follow in the footsteps of Kraft Heinz and be crowned both Advertiser of the Year and In-house Team of the Year, along with a host of other accolades?
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Well, we can’t reveal the ketchup maker’s secret recipe entirely. But in The Drum Awards Annual Review 2023, now available to download for free below, we give you an inside look at what made the condiment giant such a hit with our judges this year.
And we don’t stop there. Inside the report, you’ll get insight into the most celebrated work of the year across a comprehensive spectrum of industry disciplines spanning marketing, creativity, media and technology.
This report features a snapshot of some of the best work from each of the 2023 competitions, along with a summary of the special awards for the standout companies from the Grand Finale and, of course, the Grand Grand Prix for 2023.
And as well as the best campaigns of 2023, the review celebrates the most successful companies of the year, giving you a rundown of the top holding company, network agency, independent agency and more.
You can read more about all of this year’s winning campaigns in The Drum’s Awards Case Studies hub.